Deutsche Telekom Expands Disney+ Access in Europe

• Partnership begins in Hungary with wider rollout planned

Deutsche Telekom Group has announced an expanded collaboration with Disney+, aiming to bring premium streaming services to more customers across Europe. The initiative launches in Hungary through Magyar Telekom, marking the first step in a broader rollout scheduled for 2026. As subsidiaries in other countries adopt the model, subscribers will gain new options for bundles, integration features, and personalized services. The partnership reflects a strategy to combine high-speed connectivity with leading entertainment platforms.

Integration of Streaming and Connectivity

The company emphasized that the move aligns with its goal of enhancing digital lifestyle offerings. By embedding Disney+ into its ecosystem, Deutsche Telekom provides access to a wide catalogue including Disney, Pixar, Marvel, Star Wars, National Geographic, and Hulu. Customers can enjoy a range of content from dramas and documentaries to animated classics and franchise titles. Upcoming highlights include Percy Jackson and the Olympians, launching December 10, alongside established series such as Grey’s Anatomy and Only Murders in the Building.

Mladen Mitic, Senior Vice President B2C Commercial Growth Europe at Deutsche Telekom, said the aim is to deliver seamless access to high-quality entertainment. He noted that combining premium storytelling with strong connectivity enhances the viewing experience. The company sees the partnership as a way to strengthen its position in digital services. Mitic highlighted that households across the region will benefit from easier access to diverse content.

Disney’s Perspective on Expansion

Disney executives welcomed the collaboration, describing it as a step toward reaching more European audiences. Paolo Agostinelli, Senior Vice President of Platform Distribution, said the cooperation begins in Hungary but will expand further. He emphasized that the partnership makes it simpler for viewers to enjoy films, series, and characters across Disney’s brands. Agostinelli added that the rollout will continue across Europe in the near future.

The cooperation underscores Disney’s strategy of working with telecom providers to broaden distribution. By integrating with Deutsche Telekom’s services, Disney+ gains visibility among customers already engaged with bundled digital offerings. The approach reflects a wider industry trend of combining connectivity with content. Both companies expect the partnership to strengthen their positions in competitive markets.

Broader Industry Context

The expansion highlights the growing importance of partnerships between telecom operators and streaming platforms. Bundled services are increasingly used to attract and retain customers in a crowded digital market. For Deutsche Telekom, the collaboration supports its ambition to deliver more than connectivity by offering integrated digital experiences. For Disney, the move ensures wider access to its catalogue across multiple European regions.