Xiaomi Reports Steady Growth and New Milestones

• Quarterly results highlight expansion in devices, services, and AI innovation

Xiaomi Corporation has released its unaudited consolidated results for the quarter ending September 30, 2025. The company shipped 43.3 million smartphones worldwide during the period, securing a 13.6% market share according to Omdia. This marked the ninth consecutive quarter of shipment growth and the 21st straight quarter on the global podium. Xiaomi devices ranked among the top three in 57 countries and regions.

Strong Performance Across Devices

Wearable products such as smart bands maintained their leading market position. In the tablet segment, Xiaomi remained among the world’s top five suppliers. The company’s smartphone momentum continued to reinforce its global standing. Consistent growth across multiple categories reflects the resilience of its consumer electronics portfolio.

The internet services division also expanded significantly. Global active users reached a record 741.7 million in September, representing an 8.2% increase year-on-year. This growth underscores the importance of Xiaomi’s digital ecosystem. Services continue to complement hardware sales by strengthening customer engagement.

Record Investment in R&D

Xiaomi invested 9.1 billion yuan in research and development during the quarter, the largest amount in its history. Across the first three quarters of 2025, total R&D spending reached 23.5 billion yuan. The company expects full-year investment to exceed 30 billion yuan. Nearly 25,000 employees now work in R&D, marking a record team size.

These investments focus on key technologies, including artificial intelligence and advanced hardware. The company’s strategy emphasizes long-term innovation to sustain competitiveness. By expanding its research workforce, Xiaomi aims to accelerate breakthroughs. The scale of spending highlights its commitment to future growth.

Advances in Artificial Intelligence

Xiaomi achieved notable progress in large AI models during the quarter. In September, it introduced Xiaomi-MiMo-Audio, an open-source audio model forming part of its strategic ecosystem. November saw the debut of Xiaomi Miloco, a futuristic smart home solution applying large-model technology to household environments. This represents the industry’s first attempt to integrate such models into smart home systems.

The company views AI as central to its future product and service offerings. Personalization and intelligent automation are expected to drive new opportunities. By combining hardware leadership with AI innovation, Xiaomi aims to strengthen its ecosystem. These developments mark important milestones in its broader strategy.